When you think cloud, you typically think gigantic white fluffy thing that’s mostly water vapor and takes a bunch of random shapes. They look like gigantic pillows. Not exactly the most terrifying thing. But for Figaro Pho, clouds are about the worst thing since brussel sprouts (no offense to any of our readers who actually enjoy brussel sprouts). Luckily for little Pho, he’s not the only one suffering from nephophobia (the fear of clouds), because a good number of businesses are still afraid of the cloud.
Clouds, clouds, clouds. We just can’t stop talking about them. From Box, to Dropbox, to other cloud technology services named after boxes, there seems to be no shortage of cloud storage options for your business. Except (cue sound of car brakes screeching), those options may begin to dry up if Apple, Google, and Microsoft have their way.
Since the advent of the smartphone consumers, have been looking for the ‘next big thing’ in commercial mobile technology. That future was predicted to come in the form of small, mobile devices that you could wear on your head, arm, or wrist (pretty much everywhere, check out smart socks). Wearable technology was supposed to be big by now, but a series of unfortunate failures and weird-looking products has estranged pretty much everybody.
Load your anti-virus software, back up your hard drives, and prepare yourself for the internet hack of a lifetime. Wait…put everything on hold for a minute. Microsoft just issued a patch for a zero day exploit in Internet Explorer that should protect users against malicious hackers.
Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.
Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant keywords. Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.
Need some inspiration? Check out these "How-To" examples from the HubSpot blog:
Do you ever feel like you’re being overrun with post-its? I do. They have managed to overrun both my desk at work and my one at home. Besides the post-its, there’s notebook paper everywhere (some of which I can’t even remember scribbling on), and trying to find a pen is like buying a lottery ticket; you just can’t win. If you haven’t noticed, I’m disorganized (but I’ve heard the first step towards recovery is acknowledging you have a problem). With that, I asked my friends what they do to keep their desktops organized, and I found that a few of them rarely put any paper on their physical desktops. They use everything from their iPhone to their laptop to take notes, and could organize them or read them across all of their devices.
In a previous post, we discussed how cloud computing firms are a little nervous about the future of their online services after Edward Snowden’s now infamous (or famous) leak of confidential NSA surveillance information. That leak could cost cloud companies between $22 billion to $35 billion in foreign business over the next three years. Even for tech giants like Apple and Google, losing that sum of money represents a major obstacle for the technology, and could result in them abandoning the cloud altogether. While some companies run for cover, and others step into the arena with the NSA, there is one company that is focused primarily on the growth of cloud computing.
They say the cure for a hangover is to crack open another beer, and fortunately for us, the day after Cinco de Mayo is another cause for celebration—TCI’s anniversary!
Since TCI’s inception, from service additions, team expansion, and an entire company rebranding, the past eleven years have been both fun and exciting.
In honor of our anniversary this year, we wanted to highlight our top 11 changes at TCI in 2014.
Cloud computing companies based out of the United States have had one hell of a time trying to reassure customers that the information they put in the cloud, stays in the cloud. With an increase in NSA surveillance, as well as greater public awareness about clandestine malpractice (thank you Edward Snowden), these companies stand to lose billions of dollars in revenue in foreign markets alone, which could severely damage one of the strongest pillars of the American economy. The NSA may seem like an unassailable opponent, but cloud service providers such as Apple, Google, and Microsoft aren’t going down without a fight.